Guides for running a studio
Worked examples and checklists for studio owners running classes and sessions, with the numbers behind each decision, from the Elara team.
How to price a sauna membership
Price a sauna membership from your costs and your busiest sessions: a worked $149 vs $179 example and the pack comparison bathers make.
Per-class or per-head instructor pay: find the class size where they cross
Compare flat per-class pay, per-head pay and a base plus per head by class size, from the studio's side and the instructor's, with a calculator.
Can you move cards on file to new studio software?
Moving your customer list does not move cards on file. Plan each member's card, last old charge and first new charge before you switch studio software.
How to price private sauna rentals and buyouts alongside shared sessions
Price a private sauna rental or buyout against the shared bookings it replaces and the next session its reset displaces. Worked example and calculator.
How to price reformer Pilates classes, packs and memberships
Find the price floor for a reformer class from its costs and the clients you expect, then check drop-ins, packs, memberships and intro offers against it.
Sauna gift cards: how to run a holiday program
What "buy $100, get $20" really costs, gift card expiry rules in 12 states and 7 provinces, and how to keep January bookable. For sauna studio owners.
Get a price for your studio
Tell us how many locations you run and what you use today. We'll email you a quote and, if you're switching, what we can bring across.